2008 Woodie Awards
No plans tonight? Try College Tonight
Joanna Starnawski
Issue date: 3/31/08 Section: Features
College Tonight serves, as Suchin describes, as an "innovative platform to help people meet each other beyond just 'friend-ing' people, 'poking' people or whatever it is that you would do online, because I think Facebook is fantastic as a rolodex or a photo album, but Facebook isn't where I want to go to find out literally what I'm going to do tonight, what's going on, where are my friends."
Suchin and Schutzbank differentiated College Tonight from the other social networks with their decision to team up with social mobile provider Jangl. By teaming up with Jangl, College Tonight has created a new way to incorporate mobile features that are unlike any other features made available by its competitors.
Have you ever made a drunk dial that you wish you could take back the next day? Now you can by using their drunk dial feature that allows you to leave a complimentary drunk voicemail to a friend with the power to take it back whenever you want. With the "crush calculator" you can receive mobile alerts if you happen to be at the same event or venue as your crush, just maybe giving you the courage to approach him/her and actually socialize with them.
When creating College Tonight, Suchin factored in the number one issue all college students have on their mind when entering a social network: privacy.
"The gate of entry to our community is that you have to have an .edu (email address), and that's never going to change. We will never allow people that don't have a .edu." said Suchin. "The precautions you have to take when you're attempting an unprecedented amount of mobility to get all those features are really conducive to getting off the computer. You have to have unprecedented privacy controls."
In efforts to do this, Suchin has taken an initiative by hiring one of the foremost FBI profilers in the country who is now retired. The FBI profiler they have hired was a consultant for the JonBenet Ramsey case and was the basis for the main character in Silence of the Lambs.
For more information on College Tonight, visit the site at www.collegetonight.com.
Suchin and Schutzbank differentiated College Tonight from the other social networks with their decision to team up with social mobile provider Jangl. By teaming up with Jangl, College Tonight has created a new way to incorporate mobile features that are unlike any other features made available by its competitors.
Have you ever made a drunk dial that you wish you could take back the next day? Now you can by using their drunk dial feature that allows you to leave a complimentary drunk voicemail to a friend with the power to take it back whenever you want. With the "crush calculator" you can receive mobile alerts if you happen to be at the same event or venue as your crush, just maybe giving you the courage to approach him/her and actually socialize with them.
When creating College Tonight, Suchin factored in the number one issue all college students have on their mind when entering a social network: privacy.
"The gate of entry to our community is that you have to have an .edu (email address), and that's never going to change. We will never allow people that don't have a .edu." said Suchin. "The precautions you have to take when you're attempting an unprecedented amount of mobility to get all those features are really conducive to getting off the computer. You have to have unprecedented privacy controls."
In efforts to do this, Suchin has taken an initiative by hiring one of the foremost FBI profilers in the country who is now retired. The FBI profiler they have hired was a consultant for the JonBenet Ramsey case and was the basis for the main character in Silence of the Lambs.
For more information on College Tonight, visit the site at www.collegetonight.com.
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